Innovative Restaurant Tech Takes “Contactless” to a New Level

By Laura Craven

Many technologies have been around for years including online ordering apps, digital wallets, QR codes, and geotargeted digital marketing. However, the new requirements for contactless experiences, health monitoring, and other challenges related to the COVID-19 crisis have created opportunities for innovative platforms to help restaurants reach more customers, sell more food and beverage, and adhere to new requirements.  

Adoption of restaurant technology has been accelerated by the need to adapt and survive in today’s world.

“Restaurants are an important part of communities and the fabric of society. They are going through a hard time and tech companies and the broader ecosystem need to support them through it. ”

Ray Reddy, CEO of Ritual

Imagine being able to pay your check by simply smiling at your mobile phone. In this recent article published by Deigo Coquillat, the fusion of digital wallets and facial recognition is explored.

Technology can also help streamline activities, allowing for labor to be reallocated to other tasks. With labor averaging about 30% of a restaurant’s expenses, any opportunity to offset the cost of new expenses such as higher-quality packaging, managing curbside pick-ups, or frequent cleaning and disinfecting is critical.

Jennifer Marston asked the leaders of 8 restaurant tech companies about their philosophy in bringing new tools to the industry. She summed up their answers in her latest article in The Spoon. Concepts ranging from loyalty programs, staff health checks, and guest data management are discussed.

“Best in class hospitality tech platforms enable operators to offering experiences that meet changed guest expectations around health and safety, while helping them market to guests in a personalized manner.”

Jennifer Marston, The Spoon

Taking contactless experiences to a new level includes self-pouring beverage dispensers that are activated by scanning a QR code with a mobile device. Nancy Luna writes about Coca-Cola’s Freestyle Machines in Nation’s Restaurant News and explains the latest in sanitary self-serve beer taps and cloud-based menu options.  

“The idea is to be safe, seamless and fun.”

Michael Conner, Chief Architect of Coca-Cola Freestyle

New restaurant technology will continue to emerge and if those platforms improve guest experience, solve problems, and help operators succeed they will be valuable additions to the marketplace.

How to Adopt Social Distancing Guidelines for Your Business

Although the fight against COVID-19 is not over yet, many businesses are starting to reopen their doors as some states scale back restrictions. Public health figures encourage the continuation of remote work where possible, but that’s not a feasible option for certain companies. Those who work in restaurants, retail stores, beauty salons, or other parts of the service industry have to return to their workplace to resume operations. Even some offices may need individual members present for important functions.

The bottom line is that, as more and more people get comfortable enough to venture into public spaces, businesses must ensure the safety of their patrons and workers by taking all of the necessary precautions, starting with social distancing.

According to the Centers for Disease Control and Prevention (CDC), one of the best ways to help decrease the spread of COVID-19 is through social distancing. Social distancing requires all individuals to retain at least six feet of physical distance between themselves and others. The goal is to limit close contact with others, keeping yourself and, therefore, the public at large safe.

Although social distancing is crucial to workplace safety, it can also present challenges for those who are unsure of how to set up their businesses properly to comply with social distancing guidelines. We hope these tips act as a guide and provide you with a clearer picture of how to implement social distancing in your workplace.

  • LIMIT INDOOR CAPACITY: First and foremost, it’s important to understand that you cannot correctly carry out social distancing rules if you have a full house of clients and/or employees. You may have to limit indoor capacity, especially at the beginning stages of your reopening. This will allow you to perfect your safety procedures before allowing more people to visit.
  • REARRANGE SEATING & WORKSTATION AREAS: Move furniture as needed to ensure everyone has a six-foot radius of space around their area. This likely means less indoor seating and, if possible, moving outdoors. Another solution is to block off any areas that won’t be used; this way, you can safely distance people without dealing with the hassle of rearranging everything.
  • MARK WAITING LINES WITH FLOOR DECALS: Waiting lines can become a transmission area if people stand too close to each other. Ensure everyone follows social distancing rules by installing floor decals feet apart. One-way walking paths, indicated by floor decals, can also help minimize close contact.
  • INSTALL PLEXIGLASS PARTITIONS: For added security, install plexiglass partitions. These dividers work best in settings where people have to engage in face-to-face contact, such as retail cash registers, open-concept office areas, and restaurants.

Don’t forget: there are other precautions, besides social distancing, that you can follow to create a safe work environment.

Imperial Dade - Business Safety Precautions UPDATED

For more information on reopening guidelines or to buy the equipment and supplies needed to prepare your business to reopen, contact Imperial Dade today. For a location near you visit http://www.imperialdade.com.